Shop our curated collection of custom baby blankets, lovies and more. Many can be personalized and all are absolutely adorable and soft!

  • Shop our picks for the best value in gifts for babies and toddlers ages one through five!

  • Shop our picks for small plush toys, baby books and much more for your special little.

  • Celebrate one of the most joyous times in your family's history by designing the perfect nursery nook for your new baby. We have perfect gift ideas for babies ages 3 months to a year old!

  • Splish Splash get your toys for the bath! We've designed plenty of fun bath towels, wash mitts and plush toys for a fun bath time experience!

Find special buys on baby clothes from all Hallmark Baby collections - personalized outfits, plush and wooden toys, play dresses, newborn sleepers, nursery decor and much more!

Hallmark Baby Gift Guide

You live to be there for first words, first giggles, first smiles and the number one heart-to-heart hit – first hugs! You’ll work hard for those smiles not quite full of teeth, but brimming with love. You’ll earn them all with the special gifts for your baby and toddler from Hallmark. We have gifts for newborns, gift boxes for baby showers, plush toys and teddy bears, everything to make your baby’s first few years special.

Our baby gifts are all about marking memories and making new ones. Watching your baby learn to walk and run (and fall) will be some of your most thrilling moments. In quieter times, it's something as simple as opening a good baby book and reading to them as they create new worlds in their minds. Hallmark Baby designs clothes and gifts to make it through all of those memories and more, as colorful and soft as the day you took them out of the bow-topped box.

We also offer personalized baby gifts and gift boxes that only cost a fraction more and can be delivered in just days. The personalization fonts are exclusive to Hallmark and reflect the best fonts from our studio lettering artists. All of our baby gifts can be put in a premium gift box with a color theme and wrapped up in a grosgrain ribbon with a bow on top.

We also have signature baby bath set bundles and toys that make fun nightly bath activities, Hallmark artist-created baby books, plush toys with personality and much more. Shop our entire collection and special sale section now, but be sure and check back frequently for baby gifts on clearance and limited time discount rates. If you’re a member of Hallmark Baby, you get even better deals!